PANASONIC IRONS MOBILE WEBSITE
When Panasonic needed an in-store sales tool to help educate customers on the benefits of their products, we developed the Iron Mobile Website to provide consumers with a comprehensive, informative and easy to use portal accessible from their smartphones.
The Result increased sales and happy customers.
The Iron Mobile Website was accessible via QR codes on display next to the actual products on the shelf. Two iron models were showcased. We designed the site to communicate the power of the products and reinforce the Panasonic house-style with bold, user-friendly graphics.
PRODUCT INFORMATION & GOOD HOUSEKEEPING SEAL
Everything from product specifications, user guides, videos and even warrantys were accessible at the click of a button. Since these products received the prominent Good Housekeeping seal, we created a page dedicated to it and explained its high level of prestige. This modern and robust sales tool set Panasonic apart from the competition.
We also integrated product videos into the site, which provided a quick overview of all benefits. At the touch of a button, users could watch the videos as they were comparing models for purchase.